Tagged: social media for business

EPA Webinar

On May 6th, 2010, I was fortunate enough to deliver a social media webinar for the Environmental Protection Agency’s Indoor airPLUS program.  The seminar, which can be found on the EPA’s website, discussed both the importance of social media from a marketing standpoint and the significance of creating a strategy and implementing social media in a thoughtful and effective program…after all, internet marketing and social media is still MARKETING – and the key is to...

Using Social Media in your Workload

Using social media during the day for business purposes while making sure your efforts are both effective and efficient is a challenge.  This week I wrote a post on mRELEVANCE that discusses how to keep focused on this challenge. Effective social media means making sure you have the proper goals in mind when determining key performance indicators.  Are you trying to become your industry’s most credible resource and trying to be found on multiple sites...